the truth about makeup expiration dates: what to keep and what to toss

Are makeup expiration dates merely a suggestion or a steadfast rule? We’re here to uncover the mysteries of makeup shelf life, giving you the lowdown on when to bid adieu to your favorite beauty products. From mascara to foundation, read on to ensure you’re rocking your look with fresh, safe, and vibrant products.

Are Makeup Expiration Dates Real?

The short answer is yes. Makeup products have a lifespan, and using them past their prime can lead to less effective results and, in some cases, even potential skin irritations. The expiration dates are there for a reason—to ensure your safety and the optimal performance of your makeup.

What Makeup Expires When?

  1. Mascara and Liquid Eyeliner: These products are prone to bacterial growth due to exposure to air and the delicate eye area they come in contact with. Swap them out every 3 to 6 months to avoid eye infections.
  2. Foundation and Concealer: These liquid products typically last 6 to 12 months. If you notice changes in color, texture, or an unusual odor, it’s time to part ways.
  3. Powders (Blush, Eyeshadow, Powder Foundation): with a lower moisture content, these products can last up to 2 years. Just be sure to clean your brushes regularly to prevent cross-contamination.
  4. Lipstick and Lip Gloss: Lip products can withstand around 1 to 2 years. However, if they begin to feel dry, lose color, or develop an off smell, it’s time to replace them.

What Expired Makeup is Okay to Use?

Certain products can be safely used beyond their expiration dates as long as they haven’t changed in smell, texture, or color. These include powder-based products like blushes, eyeshadows, and bronzers.

What Expired Makeup is Not Okay to Use?

Liquid products that come in contact with sensitive areas, like eyes and lips, should not be used past their prime. Mascara, liquid eyeliner, foundation, and lip gloss can harbor harmful bacteria, which could lead to infections or skin irritations.

Makeup and Hygiene: Sharing and Infection Prevention

Sharing makeup with friends might seem like fun, but it comes with risks. Bacteria and viruses can be transferred through makeup applicators, increasing the chances of infections. Avoid sharing products like mascara, eyeliner, and lip products. If you’re sick or have an eye infection, it’s best to discard any makeup that may have come into contact with your eyes or face during that time.

Cleaning Makeup Tools: Keeping Your Routine Fresh

Regularly cleaning your makeup brushes and applicators helps prevent the buildup of bacteria and germs. Use a gentle cleanser or a mix of soap and water to wash your brushes, allowing them to dry completely before using them again.

Navigating makeup expiration dates doesn’t have to be complicated. By paying attention to changes in texture, color, and smell, you can make informed decisions about when to toss and when to keep. Embrace a fresh beauty routine by parting with expired products, and treat your skin to the care it deserves. Remember, your makeup may have an expiration date, but your stunning look is timeless.

*The above dates are for reference; refer to the packaging on your products for the most accurate information.